Johanna Ortiz Opens Pop-Up in Highland Park Village

A beloved Colombian designer has made her debut in Highland Park Village with a year-long residency.

Johanna Ortiz opened in a 300-square-foot space previously occupied by Staud at Market, a fashion incubator within Highland Park Village, on July 17.

The brand is known for lush prints and feminine designs, according to a press release.

“Opening at MARKET is a very special milestone for us,” CEO and creative director Johanna Ortiz said in a statement. “We are thrilled to bring the JO world closer to our Dallas community and create a space where they can experience the craftsmanship, heritage, joy and festive spirit that are at the heart of our brand. We look forward to deepening our connection with the JO women in this community and sharing the world of Johanna Ortiz in a more personal way.”

Johanna Ortiz is the 12th brand to participate in Market’s pop-up initiative, which allows designers to test the North Texas market.

“Johanna Ortiz brings such a distinct sense of beauty, ease and joy to everything she creates,” said Keenan Silverman, chief creative officer of Market. “We’re thrilled to welcome her to MARKET for a year-long pop-up and to share her world with the Dallas woman in such an
intimate way.

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Rachel Snyder

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Rachel Snyder, managing editor at People Newspapers, first joined the staff in 2019. She's covered everything from Dallas and University Park municipal government to business. Rachel began her journalism career at the daily newspaper The Express Star in Chickasha, Okla. She went on to work for the daily Duncan Banner in Duncan, Okla. the weekly Sand Springs Leader, and WFAA-TV in Dallas. She’s a fan of puns and community journalism, not necessarily in that order.