Burger Schmurger Coming to Preston Hollow

Burger Schmurger is opening its second brick-and-mortar location in Preston Hollow.

The first brick-and-mortar location of the popular smash burger popup opened last year at 718 N. Buckner Blvd. in East Dallas. The second is planned to open at Preston Road and Forest Lane in spring of 2027.

“When we kept seeing the same faces drive in from the Preston Hollow area week after week, we knew we owed it to them to get a little closer,” said Burger Schmurger founder Dave Culwell.

The Preston Hollow location will be in a larger space designed to have a similar feel to the original, including vintage details and a laid-back atmosphere, according to a press release. The team also plans to continue Burger Schmurger’s partnerships with the North Texas Food Bank into Preston Hollow.

“Burger Schmurger was built to feed the neighborhood … Preston and Forest felt like the natural place to build our next community home.” said Phil Schanbaum, Burger Schmurger co-owner.

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Rachel Snyder

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Rachel Snyder, managing editor at People Newspapers, first joined the staff in 2019. She's covered everything from Dallas and University Park municipal government to business. Rachel began her journalism career at the daily newspaper The Express Star in Chickasha, Okla. She went on to work for the daily Duncan Banner in Duncan, Okla. the weekly Sand Springs Leader, and WFAA-TV in Dallas. She’s a fan of puns and community journalism, not necessarily in that order.