Since she first picked up a pair of shears in the ’90s, Kaycee Clark has developed a reputation for instilling confidence in her clients through cut, color, and a unique perspective on her craft.
The Preston Hollow resident recently came full circle with Clark & Company, a Dallas Design District salon that combines her innovative approach with the expertise she has built through years of honing her craft.
“Education is where I started, and I’m circling back around,” Clark said. “But now, instead of hairdresser-to-hairdresser training, it’s about teaching from hairdresser-to-neighbor.”
The stylist’s own education started in 1992, when she became a student in one of London-based TONI&GUY’s first Texas academy classes.
“It was the hot new company,” Clark said. “TONI&GUY provided a higher-end education beyond a basic cosmetology school.”
Perfecting a range of signature precision cuts and trendsetting hues, Clark’s career advanced as the brand expanded throughout the country. She would eventually hold the role of TONI&GUY’s Head of Education, spending years on the road and teaching at salons across the country.
“I’m really thankful for that time,” she said. “But, in retrospect, I was missing my family and looking to come back closer to home.”
In 2008, Clark partnered with another TONI&GUY alum, Holly Dear, to open Dear Clark salon in Uptown Dallas. The business took off quickly at the heart of a booming block of McKinney Avenue. Along with a steady stream of clients, Dear Clark attracted young stylists eager to work with — and learn from — the experienced national educator.
“(Holly and I) brought our shared backgrounds together, and created a new salon environment,” Clark said. “Especially when it came to continuing education, we felt that we had something special in the industry in Dallas.”
Fast-forward a few years, and a move to the Disney Streets added a personal complement to Clark’s professional success. She and her husband settled in a mid-century modern home in the Northwest Dallas neighborhood, putting down roots among the quiet, tree-lined streets. Throughout this time, whether at her own salon, passing sunny days at the Glen Cove Swim Club, or shopping at Preston Forest Village, Clark noted the continuing evolution of the city’s style.
“We had this stereotype of big, Southern hair,” she said. “But, from the ’90s, I had seen Dallas become super-fashionable and always on the cusp.”
Back at Dear Clark, the salon had doubled in size. Feeling an urge for evolution herself, Clark sold her partnership stake and decided to strike out on her own. In September 2025, Clark & Company made its Design District debut.
Today, Clark and her team take a hands-on approach to ensuring each client has the tools and tips to feel confident. It starts in the chair with a collaboration on the perfect style; the experience continues with hands-on tips and special events.
For example, Bring Your Own Blowdryer Night — B.Y.O.B. for short — teaches clients how to create a professional-level blowout at home. With more classes in the works, education will always be a part of this stylist’s toolkit.
“We’re going to continue getting more involved in helping people help themselves,” she said. “I’m ‘old school’ in that way. If you look great, you’re my walking billboard.”
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