D Magazine Partners, the parent company of People Newspapers, has named a new publisher, Noelle LeVeaux, a veteran marketer and highly respected Dallas civic leader.
Company leaders announced on Thursday that LeVeaux would drive revenue creation for D-branded products, including D Magazine, D CEO, D Home, and D Weddings, as well as D’s suite of digital offerings, including the award-winning dmagazine.com and its proprietary events division.
Pat Martin remains publisher of Park Cities People and Preston Hollow People.
“We purposely looked outside of the publishing sphere to find the individual who could create new revenue through brand extensions and partnerships, while growing our core base of magazines and website opportunities,” said Christine Allison, D Magazine Partners CEO and editor-in-chief. “Noelle is a marketer’s marketer with an expansive sense of what is possible. We’re damn lucky to have her on our team.”
LeVeaux comes to D Magazine Partners from her chief marketing officer position at the Communities Foundation of Texas. She has been the chief marketing officer and senior vice president for VisitDallas and vice president for marketing and communications at Children’s Medical Center of Dallas.
She served as the interim president and executive director of Uptown Dallas Inc. from 2017–2019, while leading her own marketing and brand development consulting firm.
LeVeaux is a graduate of HBCU Spelman College and will graduate in May with a master’s in digital communication analytics from the University of North Texas.
“Noelle’s passion for the city of Dallas and the surrounding region made her the perfect fit for what we aim to accomplish in the decade ahead,” said Gillea Allison, D Magazine Partners president. “Our devotion to the city’s core, and relevance to North Texas as a whole, represents the next great phase of D’s expansion plans.”
D Magazine was founded by Wick Allison and Jim Atkinson in 1974. Over the decades, reflecting Dallas’ dynamic independence and innovation, D Magazine Partners has gained a brand reputation for excellence in writing and photography, independent reporting, popular newsletters, and an award-winning website.
The company produces more than 50 events for professionals and consumers each year, as well as panels, conferences, and town hall discussions on the issues of the day.
“It is truly an honor to join the incredible team at D. Their mission of making Dallas an even better place to live, work, and play perfectly aligns with my personal passion and professional journey,” LeVeaux said. “I look forward to being a part of the future and continued success of this women-owned business and furthering our collaborations with committed and innovative partners.”
Read more at dmagazine.com.